Author Archives: Nora Caley

Security systems protect assets, boost sales

Security systems protect assets, boost sales

Slater says all four locations of Blue Moon Pizza have cameras. Their value is not just in catching the bad guys but probably alson deterring crime. “We have small signs stating that this business is under surveillance,” he says. “We like to keep honest people honest.” Other operators say they would not think of openingMore »

The Service Command Center

Steel City Pizza Server station

Server stations keep the kitchen and dining room flowing When Aaron Baumhackl, chef and co-owner of Solstice Wood Fire Café, relocated the restaurant to Hood River, Oregon, in December 2013, he consulted an expert about where to put the server stations. “I needed more input from the floor manager,” says Baumhackl, who moved the eateryMore »

Pizza Delivery: Street Smart

Photo by Josh Keown

Pizza delivery can be dangerous, but there is some good news. The job is not as dangerous as people think, and technology can help make the work safer. Although pizza delivery is often mentioned as one of the ten most dangerous occupations, no such list exists. According to the U.S. Bureau of Labor Statistics, outMore »

Marketing Theme Nights

Marketing Theme Nights

Everyone loves your pizza, but sometimes people need another reason to visit on a weeknight. Some operators find that theme nights are a good way to attract customers on a slow night, create buzz about the restaurant, and most importantly, build relationships with people who become repeat customers. Chris Ransom, owner and manager of GrandMore »

Pushing Appetizers

2011 February: Pushing Appetizers

When San Ramon, California-based Straw Hat Pizza wanted to increase appetizer sales, they turned on the TVs. The 61-unit company partnered with Coca-Cola and created a three-minute video showcasing the chain’s Snack-A-Tizers and Coca-Cola products. Store owners bought television sets that they placed on the order counters, and customers watched the Snack-A-Tizer loop –– which,More »

Restaurant design trends take on classic good looks

Garage Bar Communal Table

Nothing goes better with pizza than reclaimed wood. At least that’s one big trend in restaurant design right now. Operators and design experts say as the new year opens, emerging concepts and longtime restaurants are looking to classic finishes to make dining areas warm and inviting. Among those finishes is reused wood for tabletops. “WhatMore »

Efficient Climate Control Saves Money and Energy

SAVE ENERGY AND MONEY WITH EFFICIENT CLIMATE CONTROL

Kim Fiorcello flips on the A/C as early as mid-April at Antonio’s Pizza in Morgantown, Pennsylvania. That’s because even on a mild spring day when temperatures hover at 70 and summer’s dripping humidity is yet to come, the dining area can become rather stuffy. And the kitchen can be downright hot, too. It’s a challengeMore »

Online, mobile, tablet visibility critical to success

Online, mobile, tablet visibility critical to success

Sometimes customers have trouble finding Coal Fire Pizza, located near Baltimore. “They’ll say, ‘We tried Google Maps and MapQuest and the directions were wrong,” says Dennis Sharoky, president of the five-unit company. “We look into it and we try to find us, and it comes up. Maybe they were doing it incorrectly.” Sharoky says theMore »

Employee Incentives: Winning Attitudes

2013 May: Winning Attitudes

Pizza Antica was not selling much bottled mineral water. The servers at the four-unit concept, part of the Bacchus Management Group of restaurants in San Francisco, were not even mentioning bottled water to customers. So Pizza Antica launched the Bottled Mineral Water Sales contest. The winning server was taken, as guest, to one of BacchusMore »

2009 December: Hurry Up & Wait

waiting area, seating

It’s a busy Friday night, people are lining up at the hostess stand, and someone asks you the question, “How long do we have to wait for a table?” You want to tell them 20 minutes and hope you’re right. If you underestimate and they end up waiting longer, they might walk out the door,More »