Author Archives: Robyn Davis Sekula

2011 November: JUDGING A BOOK BY ITS COVER

2011 November: JUDGING A BOOK BY ITS COVER

You’re sitting down for dinner when you realize you haven’t washed your hands in hours. You go to the restroom, wash your hands and reach for a paper towel. But there are none –– and no hand-dryer either. Now you’ve got that icky wet-hand feeling, and a few doubts about the place you’ve chosen forMore »

2011 October: HOW GRAND

grand opening sign

When Wisconsin-based Toppers Pizza opens a new location, the company makes a crazy promise: free food for a year for the first 50 people in line for the company’s grand opening. Prospective customers respond in a crazy way: they camp outside the restaurant, sometimes as much as 24 hours ahead of the opening day, saysMore »

Stand and Deliver

2011 March: Stand and Deliver

Shoes can make a difference for employee comfort, accident prevention   Once a year, Los Angeles-based Rosti Tuscan Kitchen buys new shoes for kitchen employees at its two locations. As owner Kevin Goldfein sees it, it’s an investment in his staff that pays off. Good shoes with non-slip soles prevent accidents, particularly falls, which canMore »