Author Archives: Shawn Randazzo

Create value with pizza delivery drivers

Shawn Randazzo, owner, Detroit Style Pizza Co., Detroit, Michigan talks must-haves to start a pizzeria (part two)

By Shawn Randazzo Pizza delivery drivers get a bad rap. I know, because I used to be one, and it still irks me every time I see an article referencing delivery driver stereotypes. You’ve heard them: lazy, druggies, lowlifes with zero ambition – once a delivery driver, always a delivery driver. But if those stereotypesMore »

Do it Detroit style

Detroit-style pizza

Regional pizza makes its way cross-country Once virtually unknown outside of the Motor City, Detroit-style pizza has rapidly become a popular dish at several notable pizzerias across the country and has earned its makers top honors in both domestic and international pizza competitions. The style’s recent emergence on the global pizza scene is encouraging, butMore »

Shawn Randazzo, owner, Detroit Style Pizza Co., Detroit, Michigan talks must-haves to start a pizzeria

Shawn Randazzo, owner, Detroit Style Pizza Co., Detroit, Michigan talks must-haves to start a pizzeria

Starting your own pizzeria is one of the most exciting experiences you’ll ever have. Pizzeria ownership isn’t just about owning a business, it’s about living a lifestyle — one that has potential risks, but also grand rewards. Many variables factor into your probability of long-term success; and while it is impossible to cover every potentialMore »

2012 December: Maximize Your Delivery Service

2012 December: Maximize Your Delivery Service

Chances are your pizza delivery service represents a major portion of your business profits, but it can also represent a major expense. Because there are many variables that dictate your delivery service profits—drive times, employee pay model, marketing, number of orders in a given time frame—it can seem difficult if not impossible to gain controlMore »

2012 December: Creating a Company Culture

2012 December: Creating a Company Culture

Every business owner wants a company culture in which employees are happy to work hard to foster business growth and profits. But achieving this winning atmosphere can prove elusive. First and foremost, you must have a well-defined company vision, mission and set of values. What is your company all about? Where is it now? WhereMore »

Choosing an Online Ordering System

2012 October: Choosing an Online Ordering System

The convenience of ordering pizza online is in such high customer demand that any pizzeria without an online ordering system should question how serious it is about growing business and profits. Offering customers an online ordering system has many benefits, including: • New customers who prefer online ordering • Higher ticket averages and sales (ourMore »

Shawn Randazzo Expo Exclusive

If you currently do not offer online ordering, what’s stopping you? I am sure most, if not all, of your surrounding competitors do. The benefits of online ordering should not be overlooked. Here are five reasons why you should start offering it as soon as possible. • New Customers. Just a few weeks after weMore »