Author Archives: Mandy Wolf Detwiler, Managing Editor

2010 January: Il Pizzaiolo: Pizza Pantry

2010 January: Il Pizzaiolo: Pizza Pantry

Corfu, New York-based Pizza Pantry isn’t your typical pizzeria set amidst a strip mall in a bustling suburb. Being one of just a handful of restaurants in the area, having a captive audience affords the pizzeria annual sales many single-unit operators only dream of. And with a recent move to a larger building, it’s safeMore »

Il Pizzaiolo: Pi-zzeria

2012 December: IL Pizzaiolo: Pi-zzeria

Drive up the Virginia beach coast, and just about every block is peppered with at least one pizzeria, full-service restaurant, bar and shake shack. That’s a lot of white noise to wade through, but Pi-zzeria, with sales at $1.2 million annually, seems to have found its voice. The full-service pizzeria launched in 2003 is partMore »

Il Pizzaiolo / YNOT Pizza & Italian Cuisine

2012 November: IL PIZZAIOLO / YNOT PIZZA & ITALIAN CUISINE

Tony and Harry Disilvestro aren’t your typical beach town residents. their company, Ynot Pizza & Italian Cuisine, doesn’t cater to the hoards of tourists who fill Virginia Beach during the warm months. they don’t cater to spring breakers, and they don’t feature portraits of sandy scenery on their walls. What they do bring to theMore »

Single Diners

The dollar signs may not exactly dance before your eyes when a single diner walks into your pizzeria. You’d much rather seat the party of four who will order a bottle of wine and an appetizer. That might be your first mistake: not welcoming the solo diner warmly. Remember, you should be thankful anytime anyoneMore »

2012 August: Frequent Diners

2012 August: Frequent Diners

Here are some tips for setting up your own frequent-diner program: • Train your employees about the importance of your frequent diner program. Offer incentives to employees who sign up the most customers. Also train them to remind the customer to present any type of loyalty card during the transaction to ensure customers remember. •More »