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2012 August: STAND OUT

2012 August: STAND OUT

Q: We are planning to open our first store soon and we want to do something that will help to set us apart from the local competition. A: There are a number of things that you can do to set yourself apart from the other pizzerias in your area, here are a few of them:More »

Putting In The Work

2012 August: Putting In The Work

Controlling labor costs: a matter of planning and monitoring Andy Lanz runs Figaro’s Pizza in Verona, Wisconsin, an eight-year-old shop with carryout, delivery and a 35-seat dining room. He calls his eatery a “modest one” that doesn’t churn “massive volume.” “So if I don’t pay attention to my expenses, I just don’t make money,” LanzMore »

2012 August: Tart and Sweet

2012 August: Tart and Sweet

Balsamic vin­egar became the vinegar of choice for the gourmet cook in the United States in the early 1980s. Nevermind the fact that this marvelous vinegar has been around since 1046. According to Waverly Root (The Food of Italy), it was in 1046 that Bonifacio di Canossa presented a barrel of it to the EmperorMore »

Marketing Matters: The price of advertising

2012 August: Marketing Matters

A good ad is priceless, but can a price-less ad be good? Most of us would be hesitant to run an ad campaign without a price point, and right­ly so. Research firm Phoenix Marketing International finds that the inclusion of specific pricing is a key factor of high per­forming quick service restaurant advertis­ing. Their researchMore »

Choose Capocollo

Yo Pauly, capocollo, pizza, slice

Upscale Italian meat sets operators apart from competition Let’s face it: When it comes to pizza, pigs are popular. “There’s nothing better than a little pork on your pizza. It’s a great ‘go-to’ meat if you want to add a little protein,” says Walter Pisano, executive chef at Tulio Restaurant in Seattle, Washington. While pepperoniMore »

Gone Nuts

2012 August: Gone Nuts

Have you ever thought there was something nutty going on in your pizzeria? It’s definitely some­thing to consider when it comes to incorporating nuts into your menu. There are so many varieties of nuts that can be used in various ways and in so many dishes. Now of course, nuts come in a variety ofMore »

Pest Control: Shut them down!

2012 August: Shut them down!

Control pests before they control your pizzeria The lower 48 states experienced one of the mildest winters on record. News services across the country have reported that the easy winter has made way for an above average bug filled summer. Dr. Zia Siddiqi, director of quality systems at Orkin, says the pest control company hasMore »

2012 July: Using Secret Shoppers

2012 July: Using Secret Shoppers

If you plan to utilize secret shoppers, be sure they answer the following questions: • Were you greeted with a friendly smile when entering the pizzeria? • Was the restaurant clean? • How long did it take for the food to be served? • Was the pizza hot and presented attractively? • Was the serviceMore »

Bar Staff Training Tips

Bar Staff Training Tips

Rather than flipping new staff a book for their self-study or allowing a new bartender to learn the poor habits of a shoddy veteran, integrate these key elements into bar staff training for maximum effectiveness: Engaging and Interactive: creating a hands-on training experience improves the likelihood that staff will retain and utilize the information. Pre-TrainingMore »