Industry News

Waiting Area

I’m opening my first pizzeria and am building a freestanding unit. My question is: is it worth the extra construction expense to add a lobby/waiting area? I’m going to have 32 four-top tables and eight six-person booths. With a restaurant that size, it would be foolish not to include at least a small waiting area. YouMore »

POS Systems

I know you’ve talked in the past of purchasing a POS system. How did you justify the cost? They seem so expensive. A: It was definitely a huge move. I did a lot of research by talking to other business owners that did similar volume as I was doing. I asked them how they feltMore »

Location Selection

I’m looking at two locations. One is 3,000 square feet and centrally located in a busy shopping plaza. Rent is high and it will cost a lot of money to renovate. Parking is a bit of a problem in this busy plaza. The second location is across the street from a shopping plaza and isMore »

Hospitality Service

If your customers rated you right now on your service and overall hospitality, how would you do? If you are absolutely, positively certain they would say they always feel welcome and appreciated inside your pizzeria, congratulations. Go on to reading the rest of the magazine and skip this column. For the rest of you, it’sMore »

Meal Portion Sizes

How do you determine portion sizes? How much difference should there bebetween lunch and dinner portions? Well, first you need to determine what food cost percentage you want to run. Then you’ve got to cost out your raw product by the ounce. Make sure you include the cost of everything that comes with it such as complimentaryMore »

Recovering From a Bad Review

I recently had a bad review in the local paper. What can I do marketing wise to overcome the bad press? If you are a successful business with a strong customer base, the review won’t hurt you at all. Now if you are new or if this article has had a negative impact, you’ve got toMore »

Credit Card Fees

A growing number of my customers use credit cards, but the fees are killing me. Anything I can do? A: I feel your pain! If the fees are killing you, then the sales are saving you! We can no longer live without accepting credit cards, because almost everyone does and we would lose the sales.More »

Pizza Sticks to Screen

I bought some new pizza screens for use in my conveyor oven, but pizza keeps sticking to them. What is the problem? Before using new pizza screens, you need to spray them (make sure it’s an oil-based spray) and run them through the conveyor about 8 to 10 times, until they get dark in color. ThisMore »

Puchasing Used Equipment

Have you ever purchased used equipment? Was your experience positive or negative? Yes, I’ve purchased used equipment. There are times that it works out well and times it doesn’t. Regardless of the used equipment you are considering, do your best to have your own independent contractor to look at it thoroughly, just as you would take aMore »

Conveyor Oven Crust Options

I know that you have used a conveyor oven. Can you offer different kinds of crusts in a conveyor? You can offer different styles of crust, but you’ll need at least a double stack oven. You can offer hand-tossed baked on a screen, which does cook quicker than a pan pizza. So you have different cook timesMore »