Marketing: Keep it Local


Do you know how to maximize your local marketing? Clayton Krueger has no shortage of opportunities to spend money. As the director of marketing for Farrelli’s Wood Fire Pizza, a 20-year-old, seven-store chain in the Tacoma, Washington, area, Krueger regularly hears pitches from advertising reps –– newspapers, radio, television, billboards, team and event sponsorship andMore »

Vendor / Supply Agreements: Coming to Terms


Relationships are invaluable to a restaurant’s success. It is a no-brainer that the relationships between management and staff, staff and customer and restaurant and supplier need to be strong in order for a restaurant to keep its doors open. And relationships require work. They require communication and, sometimes, resolution. They require time and effort fromMore »

Outside Looking In

remote monitoring, smart phone, cameras

Remote monitoring can reduce losses, heighten efficiencies and increase the bottom line Suspect an ongoing issue with internal theft, shrinkage or sweethearting? Curious if staff members are following store procedures around closing, food handling or cash management? Have a hunch that energy use is much higher than it should be? Remote monitoring –– the abilityMore »

EMV Uncovered

RED_swipe_cardLost River

What restaurants need to know about EMV and the looming liability shift   Take notice, pizzerias, the EMV liability shift deadline looms. This October, restaurants must be equipped to accept EMV cards –– an acronym for Europay, MasterCard and Visa –– or risk financial responsibility for any point-of-sale fraud that occurs in their stores. UnlikeMore »