Food Styling

Marketing Home Plate There’s more to serving than simply slapping food on a plate By Jeff Freehof From parsley and Parmesan to lemon slices and dustings of powdered sugar, plating food is an art form that delights guests. I want to teach you some plating techniques and let your passion for food shine through. I’mMore »

Food Photography

Food photographs are worth more than words — they’re worth money. Don’t believe it? Try adding some colorful, appetizing photos to your menu. Just like Romano cheese, however, a little goes a long way. In other words, don’t add a photo to accompany every menu item. When that happens, customers simply ignore the graphics. They’reMore »

E Newsletters

Marketing E-Newsletters Keeping Customers Close By Pizza Today Staff Newsletters are fun and creative ways to keep your customers informed on new menu items, special offers, events and other news related to your shop. Consider putting together a monthly e-newsletter that you can e-mail to customers who provide you with their e-mail address. Of course,More »