First five steps to franchising

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As the story goes, John Schnatter parlayed the sale of his beloved 1971 Chevy Camaro into a pizzeria empire and one of the world’s most well known franchised businesses. While lots of dreamy-eyed operators envision becoming the next Schnatter, the path to franchising bliss isn’t as satisfying for every restaurant entrepreneur. For every Papa John,More »

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Introducing the all new PizzaToday.com The Look! A new easy-to-navigate layout that makes finding information faster than ever. Galleries! We have loaded up the new site with image galleries from our award-winning photo team. Tasty! An enhanced recipe section with hundreds of proven and delicious recipes from all over the world. Fresh Takes! The PizzaMore »

Are you ready for Super Bowl Sunday?

Denise Greer

Super Bowl Sunday is just over a week away. Is your pizzeria ready for one of its biggest days of the year? Now is the time to be sure that your operation is geared and ready for the big night. Double-check the following key ares: Take a look at last year’s sales figures for SuperMore »

For your review: Insurance policy coverage

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Insurance policies should be reviewed annually to assure adequate coverage. Although pizza restaurant operators should notify their insurance agents whenever a change has been made that increases the value of the business or its exposure to liability, an annual insurance review offers the opportunity to really take stock, ensuring there’s sufficient protection that would enable theMore »

On the bubble: Marketing beer and wine

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Marketing beer and wine will increase sales and keep customers happy. Alcohol sales often boost an operator’s bottom line, but deciding to carry beer, wine and/or spirits should not be about profits only. Operators need to understand who their customers are, what they want and how to keep them returning while still attracting new customers.More »

Sound Sales Projections Key to Success

Sound sales projections garner stronger labor, purchasing and marketing decisions

At Fresh Brothers, a five-year-old chain with eight stores in the Los Angeles area and another two opening this summer, co-owner Adam Goldberg does not mince words about the importance of sales projections to his expanding pizzeria enterprise. content writing services “The ultimate goal is to run a more profitable operation and that’s something salesMore »

Customer Feedback: Getting It and Using It

2011 April: Survey Says

It’s not always easy to hear criticism, but for pizzeria owners, it can be critical to your business. From comment cards to secret shops, different feedback methods will get different results. Here’s what you need to know about four common kinds of customer feedback and how you can best use them to help boost yourMore »

Buying Equipment: New or Used?

Buying Equipment: New or Used?

Jim Fischer’s been in the pizza game for nearly 40 years and in that time, he’s never purchased a new oven. “Not a single one. It’s always been a demo model or a remanufactured oven,” says Fischer, who, after a lengthy run as a Little Caesar’s franchisee, now owns Pizza Patrol, a two-unit operation inMore »

The Art & Science of Menu Design

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When the commodities markets spiked in 2010, squeezing the margins of pizzeria outlets across the country, Joey Buona’s crafted a proactive response: the Milwaukee-based eatery redesigned its menu with an eye on profitability, as well as style. “We certainly wanted a menu that looked nice and was well organized, but we were most concerned aboutMore »