PIZZERIAS SOCIAL MEDIA MARKETING BEST OF JUNE 2013

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By Pizza Today Staff

Pizza Tweets

The NY Slice Truck
@TheNYslice

Delivery to Downtown & Eastside
5p-9p
Call 721-8434

2 toppings 20” Pizza Wings

Cheesy Garlic Bread w/Marinara

ONLY $27.99 #FDIC2013

Why it works: This tweet caught our eye because it read vertically instead of horizontally. It also got a lot of information into their 140, and this is a savvy whole-meal promotion.

Ledo Pizza
@LedoPizza

Make sure to try our NEW Skinny Avocado & Chopped Chicken Salad (Under 500 Calories) #ledopizza http://instagram.com/p/YBEIL8NJXe/

Why it works: Swimsuit season is rapidly approaching, and those who are cutting calories might not consider pizza a healthy option. Ledo lets its customers know that it has better options, announces that the salad is new and included an Instagram photo. Perfect timing for this smart Tweet!

PIZZA TODAY VISITS ITALY

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Visit Facebook.com/PizzaToday for the full gallery:

Publisher Pete Lachapelle and VP Bill Oakley attended the 22° Campionato Mondiale Della Pizza show in Parma, Italy.

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Pizza Today Publisher Pete Lachapelle on a pizza:

Thanks to Wilhelm Rodriguez of Papa’s Pizza in San Juan, Puerto Rico!

Facebook Pizza Feeds

Pizzeria Biga

Spend some time with us! 2pm-5pm, 50% off all pizza & pasta. Happy Hour 2pm-6pm, 50% Off all draft beer & pour wines. All offers are dine-in only.

Why it works: Pizzeria Biga used this Facebook post to appeal to a diverse crowd. Hit the restaurant early and save, which is great for penny-pinchers, and the company’s Happy Hour targets the after work crowd. Making it dine-in only increases sales, as many folks will add on drinks and a tip. Way to update that status!

Ernie’s Bar & Pizza

Don’t miss your chance today to eat out at one of your favorite restaurants while supporting a great cause! 25% of today’s food sales will be donated to Project Angel Heart to help their amazing organization!

Why it works: Any time you’re participating in local fundraising efforts –– be it a ball team night or funding for a national organization –– you’re putting yourself out there in the community. Advertising it on your social media is quick, effective and lets customers know you care.