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2003 Events

JANUARY
Cover Contest.
As a result of one of the most "spirited" contests the trade-publishing world has ever seen, an independent pizzeria was selected by its peers to be featured as the Pizzeria of the Month.
If you base your decision on the hundreds of thousands of votes this contest generated in a poll taken on Pizza Today's Web site, this is going to be a very popular and well-read issue! Start off your year with a bang! This just might be the best-read-issue of 2003! Advertising Reservation Date: November 20, 2002 Materials Due: December 3, 2002


FEBRUARY
Pre-International Pizza Expo Issue.
This year you can take advantage of having your budget set by using this additional issue to promote your company's products and services before your customers leave for the show!
Equipment Focus. Unlike ingredients, equipment continues to evolve in an effort to save labor and become technologically more efficient. Here's a great opportunity to pre-sell what you'll be unveiling at next month's International Pizza Expo! Advertising Reservation Date: December 20, 2002 Materials Due: January 3, 2003


MARCH
International Pizza Expo Issue.
More than 6,000 copies of Bonus Distribution! The International Pizza Expo 2003 is projected to be one of the largest in history. Here's a fantastic opportunity to get your marketing message in the hands of literally every pizzeria owner/operator in the country before they arrive in Las Vegas, and then again with the Show Guide as they walk through the door of the show! Advertising Reservation Date: January 20, 2003 Materials Due: January 31, 2003


APRIL
Marketing.
Marketing has always been important to pizzeria sales. This issue will focus on some of the most successful operators' strategies for building their customer counts, introducing new products and driving the ever-important check average up. Advertising Reservation Date: February 20, 2003 Materials Due: February 28, 2003


MAY
Distributor Directory 2003.
Do your potential customers know where to find your products? Here's a fantastic opportunity to promote your best distributors or your entire distribution network! Catalog Pages. Available for your product literature at discounted prices. Free 1/3-page Distributor Ads. Available for every advertiser buying a full page or more! Bonus Distribution. 2000 copies handed out at Chicago's National Restaurant Show! Advertising Reservation Date: March 20, 2003 Materials Due: April 1, 2003

JUNE
Pizza Chain of the Year.
The 3rd Annual Pizza Chain of the Year Award winner will be announced and featured in this special issue. The cover feature will report on the sales, marketing and production techniques of the leading chain in the country! Advertising Reservation Date: April 20, 2003 Materials Due: May 1, 2003

JULY
Pizza Today's 20th Anniversary Issue.
A lot has changed in this business over the last 20 years, and Pizza Today has been there to cover it. This issue will give pizzeria operators a good look at where the industry has been and what we may be looking at in the future. Find out what some of the most powerful people in our industry have to say about where the business is headed! Advertising Reservation Date: May 20, 2003 Materials Due: May 30, 2003


AUGUST Hot 200 Companies (Part 1). Your customers will be anxious to find out who the Hot 100 companies are, where they are, what they sell and how much of it! Special editorial focus on recruiting and employee relations. These topics rank amongst the most important in today's business environment. Advertising Reservation Date: June 20, 2003 Materials Due: July 1, 2003


SEPTEMBER
Independent Pizzeria of the Year.
This issue will gain the attention of all the independent pizzerias trying to see what they need to do to get there, and the chains will want to know what they are going to be competing with! Hot 100 Companies (Part 2). More fats, figures and statistics about the largest pizza chains in the country. Pre-Northeast Pizza Expo Issue. Gives you an excellent opportunity to promote your products before they leave for the show! Advertising Reservation Date: July 20, 2003 Materials Due: August 1, 2003


OCTOBER Northeast Pizza Expo Issue. With more than 3,000 copies of bonus distribution, this issue will be part of the Show Guide and will literally be handed out to every person entering the show! Hot 100 Independents (Part 1).These pizzeria operators are the most innovative people in the business, a $5 million independent with two locations. That will gain readership, and so will your ads! Advertising Reservation Date: August 20, 2003 Materials Due: September 1, 2003


NOVEMBER
Our 4th Annual Delivery Issue.
We send out more "extra copies requested" for this issue than any other of the year! Even if your products are not delivery-related, give serious thought to advertising in this issue. Hot 100 Independents (Part 2). More facts, figures and techniques will keep your customers reading this issue. Advertising Reservation Date: September 20, 2003 Materials Due: September 30, 2003


DECEMBER
2004 Buyers Guide.
The only directory of its kind in the industry! This issue lists your products, equipment and services in an extremely easy-to-use format that continues to be used for the next 12 months! Catalog Pages. Catalog pages are available for your product literature at discounted prices. Advertising Reservation Date: October 20, 2003 Materials Due: October 31, 2003



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