According to a news story in the dining section of The Wichita Eagle, the local Marco’s Pizza franchise, which is set to open next week, sits next to a Family Video. Marco’s drivers will deliver both movies and pizza to hungry customers, making it a win for both businesses. (They’ll even pick up the video for return — if pizza customers place another order.) While many movie rental companies, including industry leader Blockbuster, have been all but eliminated by movie kiosks, the Marco’s-Family Video partnership eliminates the needs for folks to make an extra stop to rent that new movie.
If you’d like to partner with a local business yourself, there are plenty of ways to deliver up a good relationship. Consider:
• Ice cream delivery with local ice creameries
• Partnering with local bakeries to deliver sweets like cookies or cupcakes
• Delivering beer from a local brewery with your pizza — but be sure to research local and state laws and liability issues
Have you made a local partnership work for you? Let us know it the comments.