2012 October: CICI’S PIZZA FUELS GROWTH WITH NEW KEY EXECUTIVES

(COPPELL, Texas) Oct. 23, 2012 – CiCi’s Pizza <http://www.cicispizza.com/> , home of the custom pizza buffet <http://www.franchising.com/food_franchises/pizza.html> , continues implementing its 10-year “Build the Brand” growth strategy with key executive changes, including a new vice president of national brand excellence and a vice president of franchise development.

Geoff Goodman, a nearly five-year veteran at CiCi’s, steps into the role of vice president of national brand excellence. Previously, he served as director of brand excellence, with responsibility for supporting franchisees with strategies that enable strong operations. Former CiCi’s franchisee Quinn Newhall takes over Goodman’s position as director of brand excellence, marking his return to CiCi’s corporate operations and building upon his more than 20-year career in restaurant management.

Tom McCord joins the company as vice president of franchise development. McCord, a seasoned franchising and real estate executive, brings nearly 15 years’ experience with top industry brands including Carlson Restaurants and Yum! Brands. He’ll work to grow the company by recruiting the best franchisees and securing top restaurant sites.

“2012 has been a pivotal year in CiCi’s growth, and the changes we’re announcing today are key to our continued success,” said Mike Shumsky, CEO. “Geoff and Quinn are the perfect complement, fostering strong franchisee relationships and ensuring the CiCi’s brand continues to offer the best quality and value to our guests. Tom brings a high level of expertise to help us not only bring new franchisees into the system but prepare them for long-term success.”

In 2012, CiCi’s launched its redesigned award-winning website <http://www.webaward.org/winner.asp?eid=18823> , deployed a revamped site model, rolled out a new restaurant prototype and was named America’s favorite pizza chain <http://www.marketforce.com/press-releases/item/market-force-panel-study-rates-best-pizza/> in a national survey by Market Force.

With more than 500 family-friendly restaurants nationwide, CiCi’s is known for its custom pizza buffet, always fresh and stocked with 28 piping-hot pizzas in rotation, delicious pastas, crisp salads, hot soup and oven-baked desserts. For more information, visit www.cicispizza.com <http://www.cicispizza.com> .

About CiCi’s Pizza
Coppell, Texas-based CiCi’s Pizza opened its first restaurant in Plano, Texas, in 1985, and now has more than 500 restaurants in 34 states. The family-oriented restaurant, known for its endless pizza, pasta, salad, soup and dessert buffet, was named America’s favorite pizza chain in the 2012 Market Force <http://www.marketforce.com/press-releases/item/market-force-panel-study-rates-best-pizza/> survey and has been listed by Zagat and Parents magazine as a top family-friendly restaurant. Also in 2012, CiCi’s fully redesigned website was honored as an outstanding website by WebAwards, CiCi’s was recognized by G.I. Jobs as a Military Friendly Franchise <http://www.militaryfranchising.com/> ®, and Entrepreneur named CiCi’s to its Franchise 500 list. For more information about CiCi’s, visit www.cicispizza.com <http://www.cicispizza.com> or www.facebook.com/cicis <http://www.facebook.com/cicis> .

For franchising information, contact Tom McCord at tmccord@cicispizza.com or 972-745-9318.

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