2013 January: Boston’s Restaurant & Sports Bar launches annual fundraiser; shows it’s got heart

DALLAS– Boston’s Restaurant & Sports Bar (Boston’s) will host its 15th annual Boston’s Cares fundraising campaign from February 4-17, 2013 to raise money for St. Jude Children’s Research Hospital. During this time, Boston’s locations across the United States will collect proceeds from one specialty menu item, heart-shaped pizzas and paper hearts to support groundbreaking research and treatment of children with cancer and other deadly diseases.

Since 1999, the Boston’s Cares initiative has raised more than $600,000 in support of charities across the United States. In addition to the national charity, several Boston’s locations have selected local charities to support during the campaign.

“Charitable contributions to organizations such as St. Jude are very important to the Boston’s family,” said Mike Best, chief operating officer of Boston’s Restaurant & Sports Bar. “We are committed to helping in any way we can. Last year we were able to raise close to $60,000 and we hope to top that number this year.”

With all 40 locations participating in this year’s fundraiser, Boston’s will offer a special dessert menu option, Red Velvet Cheesecake, along with paper hearts available for purchase throughout the duration of the campaign, with 100 percent of the proceeds benefiting St. Jude Children’s Research Hospital. In addition, the restaurant will offer the following for a limited time:

• Feb. 11-17: Pizza Week –– $1 from the sale of every pizza and flatbread will be donated to the charity of choice.

• Feb. 13-15: Heart-Shaped Pizzas –– All pizzas will be transformed into heart-shaped creations in honor of Valentine’s Day.

Local charities that will also be benefiting from the Boston’s Cares 2013 fundraiser include: Armed Services YMCA of Alaska; Boys & Girls Club of the Metroplex; Cardiovascular Research Community Healthcare System; Hooked on Hope, Inc.; Juvenile Diabetes Research Foundation; Mid-Ohio Food Bank; March of Dimes; Special Olympics Minnesota, Inc.; and The Saint Vincent Children’s Miracle Network Hospitals.

“We are truly grateful for the partnership with Boston’s Restaurant & Sports Bar,” said Jessie Miller, Liaison – Field Promotions for St. Jude Children’s Research Hospital. “On average, 7,800 active patients visit our hospital every year, and through programs like Boston’s Cares, we are able to provide the type of care each and every one of these patients deserves.”

Since opening its doors 50 years ago, St. Jude has made great discoveries in how to treat deadly childhood diseases like cancer, saving the lives of kids around the world. Families never pay St. Jude for treatment and St. Jude covers the cost of travel, lodging and food for each patient and a family member. During the past five years, 81 cents of every dollar received has supported the research and treatment at St. Jude.

About Boston’s Restaurant & Sports Bar

Headquartered in Dallas, Texas, Boston’s Restaurant & Sports Bar mirrors its sister company, Boston Pizza, the No. 1 casual dining brand in Canada. Introduced in the United States in 1998, Boston’s Restaurant & Sports Bar is franchised by Boston Pizza Restaurants, L.P. Boston’s offers a contemporary, sit-down family dining atmosphere with a separate sports bar customized with local team memorabilia. The result is a fun, high-energy setting for families and sports enthusiasts alike. While Boston’s specializes in gourmet pizza and pasta, its menu features nearly 100 items including salads, sandwiches, and a variety of sports bar favorites such as burgers, wings and ribs. With annual system wide sales approaching $1 billion, Boston Pizza and Boston’s have 390 outlets throughout the United States, Canada and Mexico. For more information on the Boston’s franchise opportunity, visit www.bostons.com/franchising/ or contact VOGELD@bostons.com.


St. Jude Children’s Research Hospital

Since opening 50 years ago, St. Jude Children’s Research Hospital has played a pivotal role in pushing overall U.S. pediatric cancer survival rates from 20 to 80 percent. Founded by the late entertainer Danny Thomas, St. Jude is the first and only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. St. Jude is also a leader in research and treatment of life-threatening blood disorders and infectious diseases in children. No family ever pays St. Jude for the care their child receives.
To learn more, visit www.stjude.org. Follow them on Twitter @StJudeResearch.