September 2010

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2010 September: How to Track Your Marketing ROI

February 5, 2013 |

How to Track Your Marketing ROI

“A man who stops advertising to save money is like a man who stops the clock to save time.” This quote is generally attributed to Henry Ford, defending his marketing budget during the Depression. Operators in the midst of the present recession appreciate those words. We realize that we are fighting for our sales and…Read More