April 10, 2017 |

Firenza Pizza and Persona Wood Fired Pizzeria Announce Merger


Firenza Pizza & Persona Wood Fired Pizzeria – two restaurants known for their high quality and exceptional pizza product – are joining forces to become one! It’s the best of both worlds as the two merge together under the Firenza Pizza name in Spring of 2017.

At Firenza, the focus is on a unique, fast-casual dining experience where YOU get to create your own culinary masterpiece as your freshly made pizza moves down the line from the dough to the toppings to being cooked right in front of you.

The foundation for this delicious Firenza pizza starts with the best ingredients – artisan-crafted meats, locally sourced vegetables, Italian tomatoes and Caputo “00” flour; which is the finest ground on earth, imported from Naples, Italy. It’s a world of flavor at your fingertips.

“There is such a great excitement about these two companies coming together under the Firenza Pizza name. With an experienced leadership team, a high quality product, and incredible growth potential within this segment of the restaurant industry, we’re incredibly enthusiastic about the momentum that Firenza Pizza is cooking up!”

DAVE WOOD, CEO FIRENZA PIZZA

When your hand-crafted pizza is ready to cook, it’s put into a piping hot oven and after a few short minutes, your pizza comes out as a tasty creation cooked to perfection.

The Firenza team features an impressive collection of restaurant talent. Dave Wood, CEO, has over 35 years of industry experience, including award-winning work as a Domino’s franchisee. Dave Baer, President, has tallied over 25 years of industry experience, most of it with Domino’s Pizza Inc. and with an award-winning franchisee. The two founded Firenza Pizza in the summer of 2014, with goal of creating a fast-casual pizza chain that does it better than all the others – custom-made pizza with unlimited customer-chosen toppings.

Persona Wood Fired Pizzeria brings World Pizza Champion, Glenn Cybulski, running the show in the kitchen. Cybulski is a certified Italian Pizzaiolo and has a proven track record of owning and running successful restaurant establishments. Glenn founded Persona Wood Fired Pizzeria in 2014 and brings with him an impressive list of traditional and innovative mouth-watering pizza recipes to the Firenza team.

After the merger, Dave Wood will serve as CEO, Glenn Cybulski will serve as Executive Chef and Pizzaiolo and Dave Baer will serve as Chief Operating Officer.

Imagine the most delicious, freshly made pizza – built with the highest ingredients and cooked with rapid precision, right in front of you. With the merger of these two pizza greats; it will be coming to a city near you soon.

Firenza currently has six locations with several more scheduled to open in 2017. Persona Wood Fired Pizzeria has seven locations and will assume the Firenza name in the coming year.

Find your nearest Firenza Pizza today and if you’re interested in franchise opportunities, visit www.firenzapizza.com.

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