2012 May: Expo News

I want to personally thank all the pizza professionals who attended this year’s International Pizza Expo®. This year’s show was undoubtedly one of the biggest and best industry events ever held, with a show floor the size of nearly 5½ football fields, 430 exhibiting companies and 950-plus booths all devoted to America’s favorite food –– pizza! Pizza professionals from all over the world packed the exhibit hall and seminar rooms in search of new products and information.

You could feel the excitement and electricity coming from our contest and demonstration areas, where the World Pizza Games® and the International Pizza Challenge™ were being held. This year we had a record 12 world titles up for grabs between the World Pizza Games® and International Pizza Challenge™. Throw in the $20,000 MEGA BUCKS Giveaway and the New Exhibitor Treasure Hunt and we had nearly $70,000 in total prize money awarded this year. If you couldn’t attend this year’s show and you’re wondering who walked away with the hardware, cash and bragging rights, please make sure to read the Expo wrap-up article on page 52 in this issue of Pizza Today.

The great thing about Pizza Expo is that no matter how many times you’ve attended past shows, there’s something new each year that you can learn or implement to improve your pizzeria. In fact, I know it seems a long way off right now, but it’s never too early to start making plans to attend next year’s Expo, which will be held March 19–21 at the Las Vegas Convention Center. There’s no telling what we’ll come up with to top this year’s show, but I’m sure we’ll plan several exciting new twists for 2013. As always, we want you to know that we are committed to improving and increasing the number and quality of exhibits, demonstrations, competitions and seminars at our trade shows.

When deciding on which trade show to attend, bear in mind that general foodservice shows are precisely that … even if they claim to have a pizza pavilion, contests and a few pizza exhibitors. Remember, if you’re looking for new pizza products, suppliers or networking opportunities or just a few ideas on how to improve your pizzeria, then International Pizza Expo® is the ONLY show for you!

For more information on Pizza Expo, please feel free to give us a call at (800) 489-8324.

It’s all PIZZA and it’s all for YOU!

Kind regards,
Bill Oakley
Executive Vice President

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