2009 May: Five Questions

2009 May: Five Questions

Russell J. Weiner is Chief Marketing Officer for Domino’s Pizza. Formerly Pepsi’s Vice President of Marketing, Colas, Weiner has been named one of Brandweek’s Top 10 Marketers of the Next Generation. Domino’s has 5,047 U.S.-based stores and 3,726 international locations. The company’s growth in recent years has come overseas, while domestic stores have struggled. PT:More »

2009 May: Location, Location, Location

2009 May: Location, Location, Location

Thinking of expanding to another location? Now, more than ever, intelligent site selection is essential — who can afford a hit or miss approach in this economy? Some larger operations, like Marcos Pizza, use site selection software. With 170 locations, this chain, headquartered in Toledo, is poised to open hundreds of additional restaurants. Their software,More »

2009 May: POS-itive Thinking

2009 May: POS-itive Thinking

Megan Nicholson and her partners run seven high-volume pizzerias in Wisconsin. On an average day at one of Nicholson’s Glass Nickel Pizza Company locations, approximately 800 to 1,000 orders will filter into the kitchen. One POS misstep and Nicholson knows the trouble that could follow: a kitchen in confusion and frustrated customers none-too-eager for aMore »

2009 May: Protecting Plastic

2009 May: Protecting Plastic

When Mario DiBiase opened Brooklyn, New York’s Aperitivo Cafe in April 2008, he set high priority to customer convenience and security. Such aims are what led DiBiase to become a testing site for VeriFone’s pay-at-the table wireless system, which allows DiBiase’s wait staff the ability to run a customer’s credit or debit card transaction directlyMore »

2009 April: Expo News

2009 April: Expo News

This year, International Pizza Expo™ celebrated its 25th anniversary. Although the final numbers aren’t in, I’m sure it was another huge success with nearly 1,000 booths and 400 plus exhibiting companies. Year after year, we continue to produce and deliver one of the premier events in the entire trade show industry. In fact, the oneMore »

2009 March: Get Local

2009 March: Get Local

Stop 50 Wood Fired Pizza, an Indiana independent pizzeria that’s just over the border from Chicago, has a smart, eclectic wine list. There’s a rare Pinot Noir from northern Italy, a plush Amarone, a Spanish rosé. And then there’s a Riesling from — wait, Michigan? That isn’t as strange as it might seem. Over theMore »

2009 April: First Course

2009 April: First Course

Some customers, when they need to cut their spending, order either an appetizer or dessert with their entrée, but not both. Brett Corrieri, corporate chef of MAFIAoZA’s in Nashville, Tennessee, and Birmingham, Alabama, prefers that customers order appetizers. “Desserts have a lower margin,” he says. “For most desserts, the food costs run 50 to 60More »