Restaurant visitors are referred to in many ways — customers, diners, patrons, consumers, clientele, but not “guests” according to the Security Exchange Commission.
The SEC and the restaurant chain, Noodles & Company, have been disputing use of the term for months. In a letter to Noodles & Company, an SEC representative wrote, “We note that the term ‘guest’ does not appear to clearly represent the reality of the business transaction that takes place when a person purchases goods or services and is required to provide monetary value in return for such goods or services.”
To which, Noodles & Company pointed to the Merriam-Webster definition:
“Guest: a customer at a hotel, restaurant, etc.”
The SEC stood firm to its stance and the chain has removed the word “guest” from its filing. To read more of this story, CLICK HERE.
March 18, 2018 | Pizza Expo News
Be in Room S220-221 on Wednesday, March 21 at 3:30 p.m. at the Las Vegas Convention Center during Pizza Expo. You will be inspired, moved, entertained and proud. Three young pizzeria owner/operators will take the stage to share their stories of success, vision and innovation. Afterward, you, the pizzeria professional, will select one to be our… Read More ›
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March 15, 2018 | Pizza Expo News
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