Yesterday, as the United States set out to battle Germany in the FIFA World Cup, pizza orders flooded restaurants across the country. A GM at a pizzeria here in Louisville reported to Louisville Business First that he equated the match-time sales to an extra month’s sales.
Some Washington, D.C. pizzerias actually ran out of product, while others had jams of delivery orders exceeding two hours. A Pizza Hut spokesperson told USA Today that its Thursday lunch sales were up more than 50 percent.
The U.S. has caught World Cup fever and are flocking to restaurants and bars to watch the action.
The next United States match is Tuesday, July 1, 2014 at 4 p.m. EDT against Belgium, airing on ESPN. Will you be ready? Is your pizzeria airing the World Cup? What marketing tie-ins are you doing with the World Cup?
April 27, 2017 | Pizza Headlines
Washington, D.C. – April 27, 2017 – The American Pizza Community (APC) salutes National Small Business Week with stories of pizza store owners who started out small and how the industry supports and provides opportunities for ownership. Fifty-two percent of the nearly 74,000 pizza stores nationwide are independently-owned and operated, according to Pizza Monthly Quarterly’s… Read More ›
April 26, 2017 | Pizza Headlines
Teenage Mutant Ninja Turtles-inspired pizza features 101 cheeses On Sunday, April 23, Scottie Rivera and his crew at Scottie’s Pizza Parlor in Portland, Oregon, set a new world record with its Centouno Formaggio (101 Cheese Pizza). The pizza has been submitted to Guinness World Records for the “Most Cheeses on a Pizza”. “This pizza is inspired… Read More ›
April 10, 2017 | Pizza Headlines
Firenza Pizza & Persona Wood Fired Pizzeria – two restaurants known for their high quality and exceptional pizza product – are joining forces to become one! It’s the best of both worlds as the two merge together under the Firenza Pizza name in Spring of 2017. Sarasota, Florida, April 4, 2017 (Newswire.com) – At Firenza,… Read More ›