Discover pizza style search comparisons & three ways to use Google Trends
Gearing up for our multiple pizza styles focus in the June issue of Pizza Today, we compared five pizza styles using Google Trends. The free service uses a Google Search sampling to compare search terms and gauge consumer search behaviors over time. You can see what’s trending near you, in the U.S. and anywhere worldwide.
Thanks to tools like Google Trends, Facebook Insights and other social follower data, pizzeria operators have real-time access to consumer research that is easy to analyze and apply to your business.
Three ways to use Google Trends:
- Explore your pizzeria’s Google Search interest. You can look at data from the past week, year or even past five years. Your can search worldwide or limit the results to your city or state.
- Compare your pizzeria to your top competitor(s). Don’t forget to limit your search area to get a better picture of the comparison.
- Looking to add a new menu item or program? See how hot it is in your area, nationally and even worldwide.
Put all of the “Big Data” to use helping you market your pizzeria.
July 21, 2017 | Videos
Frank Pinello, owner of Best Pizza in Williamsburg, Brooklyn, leads off his second season of The Pizza Show at International Pizza Expo 2017. Pinello takes The Pizza Show viewers into the world of pizza and its culture. The Pizza Show is presented by VICE Media’s food-centric channel Munchies (@Munchies) Read More ›
July 10, 2017 | Press Releases
Additional Dollar Will be Donated by Cottage Inn Pizza for Every #GlutINNfree Social Media Post with Photo of Gluten-Free Pizza ANN ARBOR, Mich. – There’s no pizza like Cottage Inn Pizza —and this time, on July 13, they are celebrating their gluten-free menu by hosting a “Dine and Donate” event! Cottage Inn has long been… Read More ›
July 7, 2017 | Press Releases
Elgin, Ill. (July 6, 2017) – The CTX WOW! Grilling System has been chosen as a recipient of the 2017 Kitchen Innovation Award from the National Restaurant Association. The award was presented at the National Restaurant Association Show in May. “It is exciting that the Middleby Marshall and the CTX team are able to continuously… Read More ›