Discover pizza style search comparisons & three ways to use Google Trends
Gearing up for our multiple pizza styles focus in the June issue of Pizza Today, we compared five pizza styles using Google Trends. The free service uses a Google Search sampling to compare search terms and gauge consumer search behaviors over time. You can see what’s trending near you, in the U.S. and anywhere worldwide.
Thanks to tools like Google Trends, Facebook Insights and other social follower data, pizzeria operators have real-time access to consumer research that is easy to analyze and apply to your business.
Three ways to use Google Trends:
- Explore your pizzeria’s Google Search interest. You can look at data from the past week, year or even past five years. Your can search worldwide or limit the results to your city or state.
- Compare your pizzeria to your top competitor(s). Don’t forget to limit your search area to get a better picture of the comparison.
- Looking to add a new menu item or program? See how hot it is in your area, nationally and even worldwide.
Put all of the “Big Data” to use helping you market your pizzeria.
November 16, 2017 | Videos
Pizza Today Editor-in-Chief Jeremy White breaks down what you need to do to become the 2018 Young Entrepreneur of the Year. Don’t delay. Submissions are due by December 15. More details at 2018 Young Entrepreneur of the Year Award. Read More ›
November 15, 2017 | Press Releases
Fast-Casual Build-Your-Own Pizza Restaurant Offers Locally Inspired Components at each Restaurant ANAHEIM, Calif. —The Pizza Press, a leading fast-casual, build-your-own pizza restaurant, has its eyes set on national expansion with 30 restaurants slated to open by early 2018. As the franchise continues its development efforts, it has put an extreme focus on maintaining local relevance… Read More ›
MAFIAoZAs 12 South Pizzeria and Neighborhood Pub To Be Featured on The Cooking Channel’s LATE NIGHT EATS Nashville
NASHVILLE, TN—November 14, 2017-MAFIAoZAs 12South Pizzeria and Neighborhood Pub is excited to announce that the restaurant will be featured on The Cooking Channel’s LATE NIGHT EATS, Nashville. This Fall, the Cooking Channel and Chef Jordan Andino take a multi-city road trip to find the best dishes available after-dark in the new thirteen-episode series, LATE NIGHT EATS…. Read More ›