October 2013

ALL MAGAZINE ISSUES


Oct13cover

Smoked

Discover how to elevate your ingredients with smoked meats and cheeses. Pizza Today selects this year’s 100 top-grossing independent pizzerias in the nation.

bOValuation

February 23, 2015 |

What’s My Pizzeria Worth?

Unlike automobiles or homes, assigning a value to any business, let alone a restaurant enterprise such as a pizzeria, can be a biased, meandering task filled with subjectivity, high emotion and figure-swaying details. It’s anything but concrete. A.J. Edelstein of The Restaurant Brokers, a Tempe, Arizona-based commercial real estate firm that specializes in restaurant deals,…Read More

Pizza Industry Expert Big Dave Ostrander talks dough consistency

August 11, 2014 |

Big Dave Ostrander talks dough consistency

Q: Dave, I make my dough fresh every day. Some days it’s perfect and others it’s either too soft or too firm. Since I hand stretch, this is a big deal. What am I doing wrong? Tony S. via e-mail A: Hey Tony! Early on, I also suffered from this dough problem. Back in the…Read More

Delivery as a marketable service

August 11, 2014 |

Delivery as a marketable service

Nearly 80 percent of U.S. pizzerias offer delivery. What does delivery mean to you as an operator? a) An additional avenue of revenue? b) A selling proposition? c) A daily challenge of overseeing drivers and deliveries? d) All of the above You probably answered “d.” Today’s diners regard pizza and delivery as going hand-in-hand. Many…Read More

Sandwich wraps are menu crowd pleasers (With RECIPES)

June 23, 2014 |

That’s a Wrap

Operators are faced with the daunting challenge of keeping menu items interesting, yet approachable; filled with tasty ingredients, yet cost-effective. Wraps fulfill this need. Simply put, wraps are a type of sandwich usually made with a soft flatbread, tortilla, lavash or pita rolled around a filling of proteins, veggies and sauce. Diners often view wraps…Read More

Online, mobile, tablet visibility critical to success

May 12, 2014 |

Online, mobile, tablet visibility critical to success

Can your pizzeria be found? Sometimes customers have trouble finding Coal Fire Pizza, located near Baltimore. “They’ll say, ‘We tried Google Maps and MapQuest and the directions were wrong,” says Dennis Sharoky, president of the five-unit company. “We look into it and we try to find us, and it comes up. Maybe they were doing…Read More

2011 April: Survey Says

December 13, 2013 |

Customer Feedback: Getting It and Using It

It’s not always easy to hear criticism, but for pizzeria owners, it can be critical to your business. From comment cards to secret shops, different feedback methods will get different results. Here’s what you need to know about four common kinds of customer feedback and how you can best use them to help boost your…Read More

Buying Equipment: New or Used?

December 9, 2013 |

Buying Equipment: New or Used?

Jim Fischer’s been in the pizza game for nearly 40 years and in that time, he’s never purchased a new oven. “Not a single one. It’s always been a demo model or a remanufactured oven,” says Fischer, who, after a lengthy run as a Little Caesar’s franchisee, now owns Pizza Patrol, a two-unit operation in…Read More

hostess answers phone

November 25, 2013 |

Use benefits of phone system to increase sales, productivity

Investing in a call management system, whether simple or sophisticated, is money well spent when operators learn to take full advantage of the system’s features. Today’s call management systems have the capacity for multiple to unlimited phone lines, messaging capabilities that increase productivity and sales, integration with your POS and the ability to handle customer…Read More

2013 Pizza Today Hot 100 Independents

September 26, 2013 |

2013 Pizza Today Hot 100 Independents

Each year, we mail out surveys to independent pizzerias across the nation. Using their responses, we compile our Hot 100 list — a ranking of America’s 100 largest independent pizza operations (based on sales). This issue is eagerly devoured by Pizza Today’s readers and the list you’ll see on pages 62 and 63 is a…Read More

Transform any pizza with smoke meats and cheese

September 25, 2013 |

Transform any pizza with smoked meats and cheese

Smoking foods has been around forever. There are very few natural manipulations that humans have used to influence the taste and texture of food while preserving it at the same time. The salted and smoked meats that ancient humans preserved enabled them to pack up large quantities of protein and travel to better places. Nowadays,…Read More

prosciutto drying

September 25, 2013 |

Tony Gemignani talks prosciutto

The best prosciutto on the market is not necessarily prosciutto di Parma, although it is one of the top ranked. It comes down to personal preference. The attention to detail, care and tradition that goes into making prosciutto di Parma are just some of the reasons why it is considered above the rest. On my…Read More

Nutella Pizza, dessert

September 25, 2013 |

Man on the Street Scott Wiener talks unique desserts

I’m bored. Desserts at pizzerias have become as predictable as an episode of “Looney Tunes” and I’m getting tired of the antics of gelato and cannoli. Things don’t have to be like this and I have proof! Here are a few unique desserts that have blown my mind within the past few years. Vanilla Soft…Read More

Fall favorite squash: great for autumn pizza menus

September 25, 2013 |

Fall favorite squash: great for autumn pizza menus

Squashed dreams is not quite what it sounds like. It’s October, and that means the winter squash are plentiful and without a doubt something you should be taking advantage of. All kinds of gourds, big and small, are in abundance and ready for your creativity. I’ve always loved butternut squash, but let’s not forget about…Read More

Pizza Today reader asks for sweet dessert recipes

September 24, 2013 |

Pizza Today reader asks for sweet dessert recipes

SOMETHING SWEET Q: We’ve outsourced desserts for the last four years. I’d like for us to make our own, but don’t know if it will be worth our time and labor cost. Which way is better for us? Tabitha Rusk Santa Clara, California A: Tabitha, it really depends on how many desserts you sell per…Read More

Jeremy White, Commentary — A Customer Service Failure

September 24, 2013 |

Jeremy White, Commentary — A Customer Service Failure

We sat there… and sat there… and sat there…. My oldest son had just finished up playing a doubleheader in baseball. It was one of the hottest days of the year. In fact, he had to be removed from the game due to heat exhaustion. Needless to say, when we arrived at the pizza restaurant…Read More