September 9, 2014 |

Pizza Hut embarks on annual World Hunger Relief Campaign

By Mandy Wolf Detwiler


PLANO, Texas, Sept. 9, 2014 /PRNewswire/ — According to the United Nations, there are nearly 850 million people around the world who suffer from chronic hunger. To bring hope to those in need, Pizza Hut, the world’s largest pizza company, has launched its annual World Hunger Relief campaign to benefit the World Food Programme (WFP).

Through Oct. 26, the company will collect donations inside its more than 6,300 restaurants across the country and online at PizzaHut.com, with every dollar raised to benefit the WFP’s fight against hunger. Even the smallest donation can make a big difference, as $1 feeds four children, $3 can feed two children for a week, $5 feeds a child for a month and $10 feeds an entire classroom for a day. Through donations, Pizza Hut has helped raise more than $12 million since the initiative began in 2007 and last year alone, the pizza company helped raise $2.9 million which served over 10 million meals to hungry children. More information about the campaign can be found at pizzahut.hungertohope.com, where customers can also make instant donations.

“As we embark on our eighth World Hunger Relief campaign, we are reminded by the astounding global hunger statistics and the severity of this issue,” said David Gibbs, President, Pizza Hut, U.S. “Our theme this year is ‘Together We Can Deliver Hope,’ which serves as a call to action for thousands of Pizza Hut Team Members nationwide and our millions of passionate customers to join forces in the fight against hunger.”

Customers can donate inside their local Pizza Hut by simply adding to their order when dining in or carrying out.  Online customers have the convenient option of adding $1, $3, $5 or $10 at the end of their orders at PizzaHut.com.

Pizza Hut parent company Yum! Brands’ World Hunger Relief effort is the world’s largest private sector hunger relief initiative, spanning more than 125 countries and territories, over 40,000 KFC, Pizza Hut and Taco Bell restaurants and 1.5 million associates. Yum! has raised more than $185 million for WFP and provided 740 million meals in all corners of the world.

This year, Yum! announced a new “Pass The Red Cup” challenge that is designed to drive awareness and inspire donations. Multi-Grammy Award winner, Christina Aguilera is leading this effort by challenging media outlets, celebrities, influencers and her fans around the world to share #PassTheRedCup on their social channels. More information about the campaign is available at HungertoHope.com.

WFP is the world’s largest humanitarian agency fighting hunger worldwide. Last year, WFP reached more than 80 million people in 75 countries with food assistance. For more information, visit www.wfp.org.

About Pizza Hut
Pizza Hut, a subsidiary of Yum! Brands, Inc. (NYSE: YUM), delivers more pizza, pasta and wings than any other restaurant in the world. In 2014, Pizza Hut was named the Harris Poll Equitrend® Pizza Brand of the Year, garnered a top score in customer satisfaction among limited-service restaurant chains in the country from the American Customer Satisfaction Index (ACSI), and was the recipient of the Innovation and Leadership in Advertising Award from the American Advertising Federation, 10(th) District. The only pizza company to be named a top ten franchise in 2013 by Entrepreneur Magazine, Pizza Hut began 56 years ago in Wichita, Kansas, and today operates more than 14,000 restaurants in more than 100 countries. Pizza Hut also is the proprietor of the BOOK IT!® Program, which is a long-standing children’s literacy program used in more than 620,000 classrooms nationwide. To order online from Pizza Hut, visit PizzaHut.com.

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