July 1, 2014 |

Custom Fuel Pizza & Salads to begin franchising

By Pizza Today

Custom Fuel Pizza & Salads recently announced its entrance into the franchise market at the International Franchise Expo held at the Javits Center in New York City. This rapidly expanding fast-casual pizza shop is offering single-store and multiple-unit development franchise opportunities.

“We are thrilled to announce that we are currently looking for qualified candidates to join the Custom Fuel team and help grow the brand both nationally and internationally.  By joining our team, franchisees become a part of an ever-growing brand committed to expanding the fast-casual pizza concept while serving real, natural products,” said Zach Current, co-owner of Custom Fuel Pizza. “The amount of support and positive feedback that we have received from potential investors and the franchising community has been wonderful, and we look forward to serving more customers across the world very soon.” Investors both locally and internationally were interested in the Custom Fuel concept. Several multi unit franchise deals are in the works in cities in both national and international markets.

Unlike other franchises, Custom Fuel Pizza offers the appeal of a popular trend in fast-casual restaurants– custom pizza.  Other benefits include Custom Fuel’s high-heat ovens. Unlike most ovens, these don’t need an expensive ventilation system. In its expansion, Custom Fuel Pizza will continue its commitment to health and serve real, natural products and will encourage its franchise owners to source their products locally whenever possible.

About Custom Fuel
The Restaurant Group opened their first pizza restaurant almost 25 years ago and launched FUEL pizza about 15 years ago.  For the past 5 years, they’ve been developing their newest, custom pizza concept and open the first unit in 2013.   Custom Fuel Pizza & Salads is rapidly expanding and there are currently four, corporately owned and operated units.  Custom Fuel Pizza & Salads allows diners to design their own pizzas from a wide selection of specialty ingredients that range from the traditional to the artisanal.  Starting with an original, whole grain, or gluten free 7×13 inch crust, which is made in-house using a special recipe that includes unbleached and un-bromated flour, the guest can choose from any sauce and cheese and from a range of over 40 toppings, including goat cheese, grilled artichoke, shrimp, and prosciutto.  Once each pizza is designed, it is taken to a high heat oven that fires up the custom creation in just over two minutes. Custom Fuel’s process can turn out 150 individual pies in one hour. The Custom Fuel menu features a variety of locally sourced ingredients as well as the finest ingredients from select purveyors.  Those not wishing to make a personalized creation may choose from several pre-designed specialties, such as Old Bay Shrimp, Margherita Burrata, and Mushroom and Truffle Cream, along with all the traditional pizza shop classics. Rounding out the menu are both pre-designed and customizable salad options.

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